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How do I get better results from this prompt?

Be specific when filling in the brackets. Generic input produces generic output. Include real details, numbers, and context. Follow up with 'make it shorter' or 'try a different angle' to iterate.

Best ChatGPT Prompt for SEO

Use AI to research keywords, optimize content, build topic clusters, and outrank competitors.

The Prompt

You are an SEO strategist who has grown sites to 1M+ monthly visitors. Help me with my SEO.

What I need help with: [pick one]
- Keyword research for [TOPIC OR NICHE]
- Content gap analysis vs these competitors: [LIST COMPETITOR URLS]
- Optimize this existing page: [PASTE URL OR TITLE]
- Build a topic cluster around [MAIN TOPIC]
- Title tag and meta description for [PAGE TOPIC]
- Internal linking strategy for my site

My site: [WEBSITE URL]
My niche: [NICHE]
Target audience: [WHO I'M WRITING FOR]
Current traffic: [ROUGH MONTHLY VISITORS if known]

Requirements:
- Prioritize long-tail keywords (3+ words) with clear buyer intent
- Include estimated difficulty (easy / medium / hard) for each keyword
- Group keywords by search intent (informational, navigational, transactional)
- Suggest content formats (guide, listicle, comparison, review) for each
- For optimization, give me specific on-page changes with character counts
- Focus on actionable recommendations, not generic SEO advice

How to Use This Prompt

Pick one focus area per session — don't try to do all of SEO at once
Provide real competitor URLs for content gap analysis
Always validate keyword suggestions in a real tool like Ahrefs, Semrush, or Ubersuggest
Ask 'What's the search intent behind [keyword]?' if you're unsure what kind of content to create

Example Output

Topic cluster for 'home coffee brewing':

Pillar page: Complete Guide to Home Coffee Brewing

Supporting pages (informational):

Pour over vs French press: which is right for you (medium difficulty, transactional intent)
Best grind size for every brew method (easy, informational)
How to fix bitter coffee: 7 common mistakes (easy, informational)

Transactional pages:

Best beginner espresso machines under $500 (easy, transactional — high affiliate potential)
Chemex vs Hario V60: which to buy (medium, transactional)

Tips to Get Better Results

Target the 'near zero' keywords. Very long queries with low volume often have near-zero competition and instant ranking.
Write for the search intent, not the keyword. Ask 'What does someone searching this actually want to find?'
Update old content. Ask 'Here's a post from 2023 — how should I update it for 2026?'
Get the title tag right. Ask specifically for 'title tag under 60 characters with target keyword at the start.'

Go Deeper: Recommended Resources

The prompt on this page gets you 80% of the way. If you want to become genuinely excellent at this, here's what I'd read and study next:

📚 Best Books on This Topic

SEO 2024 by Adam Clarke
The Art of SEO by Eric Enge
SEO for Growth by John Jantsch

🎓 Ahrefs Free SEO Course

Ahrefs Academy is free and excellent — video lessons from the company that makes the most popular SEO tool. (Course links coming soon.)

Some of these links are affiliate links. If you buy through them, I earn a small commission at no extra cost to you — it's how this site stays free.

Use these prompts with:

ChatGPT Claude

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